Video is the format that carries furthest on every platform, and it is also where the gap between professional and improvised is most visible. Poor audio, uneven lighting or a shaky frame register as low quality within a second or two, regardless of the product. Video production exists to close that gap.
What We Produce
- Advertising films: for paid campaigns on Meta, YouTube and Google
- Social content: Reels, Shorts and TikTok, shot vertically rather than cropped from horizontal
- Product videos: features and use, for e-commerce listings and marketplaces
- Process and manufacturing films: how something is made, which performs unusually well
- Event coverage: trade fairs, launches and conferences
- Animation and motion graphics: where filming is impractical or the subject is abstract
Shot for the Platform
A horizontal film cropped to a square loses its composition and usually its subject. We plan the aspect ratio before filming and frame with the final placement in mind, so you receive 16:9, 1:1, 4:5 and 9:16 versions that each actually work rather than one film awkwardly reshaped four times. Sound design matters too — a large share of social video is watched muted, so anything essential needs to be visible or captioned.
Our Process
1. Concept and script
What the video is for, where it will run, and how long it needs to be. Advertising video is scripted to the second because the first two seconds decide whether it is watched.
2. Pre-production
Storyboard, location, casting where required, and scheduling.
3. Filming
Professional camera, lighting and audio, in our studio or on your site.
4. Post-production
Editing, colour grading, sound design, licensed music, motion graphics and subtitles.
5. Delivery
Every required format and aspect ratio, plus short cutdowns for advertising.
Why Reklart
We also run the paid campaigns these videos appear in, which changes how we make them — we know what stops a scroll, how quickly a hook needs to land, and when creative fatigue means a refresh rather than more budget. Production, design and media buying under one roof means the video is made for its actual job rather than handed over and hoped for.
Frequently Asked Questions
How long should an ad video be?
Usually 15-30 seconds for social advertising, and the first two seconds carry most of the weight.
Can you film at our facility?
Yes, regularly. We bring lighting and audio and plan around your operation.
Do you produce animation?
Yes — 2D animation and motion graphics, useful where filming is impractical.
How many versions do we get?
All the aspect ratios you need, plus cutdowns. Included as standard, not billed separately.
